BOOK LAUNCH · LIVE SESSION · CHENNAI
DATE
Saturday, 5 September
2026 · TEACHERS’ DAY
TIME
10:00 AM – 12:00 PM
REGISTRATION FROM 9:15 AM
FREE ENTRY · SEATS LIMITED
Two hours with Deepak Kanakaraju on the CATT framework, a guest talk from Social Eagle’s Dharaneedharan, and a book signing.
Reserve a free seat
#1 BESTSELLER · MARKETING · AMAZON.IN · WITHIN 24 HOURS OF LAUNCH
Ahead of Kotler, at full price.
Two hours, no slides full of jargon. Deepak walks through the four stages the book is built on, with the working examples behind each one. You leave with a sequence you can apply to your own practice on Monday.
Why the thing you teach for free decides who you get to sell to.
Getting seen without paying for every single view, forever.
The part everyone skips, and the only part that lets you raise your price.
Asking for the sale so it feels like the obvious next step, not a pitch.
ஆசிரியர் தினம் · 5 செப்டம்பர்
We could have picked any Saturday. We picked Teachers’ Day because the argument of this book is that marketing is teaching — that you earn the right to sell to someone by being useful to them first, in public, for free, before there’s any money on the table. So we’ll spend a morning doing exactly that.
Registration and coffee
Deep Marketing, live: Deepak on the CATT framework — Content, Attention, Trust, Transaction
Guest talk: Dharaneedharan, CEO of Social Eagle (20 min)
SOCIAL EAGLEBook signing
Bring your copy, or pick one up at the venue.
Close
AUTHOR, DEEP MARKETING
Founder of Micro Startup and Alpha Club. Ran digital marketing at Practo, Razorpay and Zostel before building his own. Has taught the CATT framework to thousands of students; this is the first time it’s in one book.
CEO, SOCIAL EAGLE · 20-MINUTE GUEST TALK
Founder and CEO of Social Eagle, a Chennai digital marketing education platform, and a fixture of the Tamil Nadu founder ecosystem through the Tamil Nadu Digital Summit and the 5 AM Webinar. His talk is on execution, consistency, and the habit behind “give more value”.
The CATT framework written down properly for the first time: how to turn strangers into premium clients by teaching in public before you ever ask for money. It is a working method, not a motivational read.
Written for people who sell their own expertise — freelancers, agency owners, coaches, consultants — and for anyone tired of paying for attention they never get to keep.
₹399 · AMAZON.IN
View on AmazonDATE
Saturday, 5 September
2026 · TEACHERS’ DAY
TIME
10:00 AM – 12:00 PM
REGISTRATION FROM 9:15 AM
FREE · LIMITED SEATS · CONFIRMATION BY EMAIL
SOCIAL EAGLE · ALPHA TOWER, 5TH FLOOR
NO 25, SSPDL ALPHA CITY IT PARK
RAJIV GANDHI SALAI (OMR), NAVALUR
CHENNAI, TAMIL NADU 600130
On OMR, opposite the Navalur signal — the nearest landmark is AGS Cinemas, Navalur. Free on-site parking for cars and two-wheelers inside the IT park. No metro line here yet; OMR buses and cabs stop at Navalur toll.
Yes. Registration is required because seats are limited.
No. Copies will be available at the venue if you want one signed.
The session is designed to be attended in person. If any part is recorded, registered attendees will be the first to know by email.
Yes, register them separately or select +1 so we can count seats.
Yes. Alpha City IT Park has on-site parking for cars and two-wheelers; arrive by 9:15 to park without a rush.
Anyone who sells their own expertise: freelancers, agency owners, coaches, consultants, small business owners.